“The Journey of Malt” Video Series

Ever wonder where our barley is grown, how it’s transported, or what occurs so that it becomes the Finest Handcrafted Malt? Feeling a techy need to know more about steeping, germination, lab testing, or other malting processes? Please join us for our new “Journey of Malt” video series!

This 2 min 19-second video shows you how we manage the barley-growing process from seed to harvest. It includes 2020 footage from a combine as the barley that becomes your malt is harvested, inspected, and tested!

In the first two episodes, we take you from the Bighorn Basin region of Wyoming and Montana ─ to Wisconsin where our bright, plump barley is expertly coaxed into becoming the finest handcrafted malt!

This two minute and thirty-nine-second video takes you on a journey from WY to WI as our barley is transported carefully across the country in an eco-friendly way.

Follow our series on YouTube, Facebook, Twitter, LinkedIn, or Instagram. Be on the lookout for new episodes on steeping, germination, kilning, and more in 2021!

About Melissa Mosher

Melissa MosherMelissa has more than 15 years of Marketing and Communications Experience acquired from a variety of for-profit and nonprofit roles. Prior to Briess, Melissa worked for Kohler Co. as a Marketing Analyst managing affinity programs, vendor relationships, Sales and Marketing websites, and distributor newsletters. She also held a Marketing Specialist position at HSA Bank where she represented marketing in cross-functional communication groups and managed marketing campaigns. Prior to HSA Bank, she was Director of Admissions at a nonprofit artists’ community where she managed the residency program and application process, recruited applicants, managed grants, supervised chefs, and participated in strategic planning. At Briess, Melissa views marketing as a collaboration with the team and customers to find optimal solutions. She manages social media as well as the blog and creates multifaceted marketing collateral and communications.

Posted in Barley Crop, The Briess Beat, Video.
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